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COLOR DIFFERENT

Experience a different way of creating color.

A different direct dye system.
Stunningly different results.
A different creative inspiration.

DISCOVER THE NEW ELUMEN

REVITALIZE YOUR SCALP.
BEAUTIFY YOUR HAIR.

A rejuvenating scalp-care
routine inspired by skin care.

lt individually counteracts and prevents 
  the key signs of scalp aging.


DISCOVER KERASILK REVITALIZE

THE NEW GOLDWELL SYSTEM

Dedicated to color creativity, the Goldwell System products now
offer you everything you need to customize, enrich and perfect each
color service in one toolbox.

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@PURE PIGMENTS

IMAGINE COLOR. NOW MULTIPLY IT.

@Pure Pigments marks a revolution in Goldwell hair color.
High-definition direct dye additives that elevate hair color with
unprecedented vibrancy and brilliance.

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NEW
KERASILK STYLE - SPIN SILK INTO STYLE

With Kerasilk Style you can now extend your Kerasilk
experience and include flawless and durable styles to
keep the silky hair feel.

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DISCOVER THE BEST DUALSENSES EVER

The salon exclusive care brand developed with and for stylists. Designed to deliver professional solutions for instantly beautiful hair – with built-in color protection.

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DISCOVER THE BEST STYLESIGN EVER

The salon exclusive styling brand developed with and for stylists.
Designed to be your most important tool – besides your Professional support for great style.

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BONDPRO+

BondPro+ for stronger, healthier looking hair after lightening, color or
texture services.

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Education Plus 3D Learning Tool

Augmented reality is cutting-edge technology that allows a digitally enhanced view of our 3D-heads. After downloading, installing and activating the Goldwell Education Plus App just focus the camera on the pages, marked with the augmented app icon, and enjoy the futuristic view of our 3D-beauties and observe our new fantastic color and cut techniques 360°.

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